Mobile Phone Gambling
Following our joint report with Ipsos, on the reaction to the crackdown on gambling in Kenya and the suspension of several gambling firms’ licenses, GeoPoll is pleased to release additional data on the prevalence of betting in Kenya, popular types of betting, and the impact that smartphone ownership has had on gambling. This study was conducted by SMS with a sample size of 600 immediately prior to the July 1 regulations taking effect. To purchase GeoPoll’s full reports on gambling in Kenya or request a custom report on certain aspects of gambling in Kenya or other countries please contact us.
- Mobile Phone Casino Games The best mobile casino sites and best gambling apps provide uniquely tailored games for players who want to gamble on their phone or tablet.
- How to Optimize Your Mobile Phone for Gaming February 4, 2021 February 4, 2021 by Govind Tiwari In the world, 70 percent of people use a basic android mobile phone but they want to enjoy all the features used by mid or high-performance mobile phone users.
Online Gaming Legality. Please check that your target operators do indeed have the necessary certifications and / or gaming body approvals. Legality typically depends on your country of origin, as well as the district or region from Mobile Phone Gambling. Phone manufacturers have already tried to take a shot at making a gaming-oriented phone back in the days when we used to have keypad phones but they were not successful because there were no good games out there. Nowadays we have multiplayer games like PUBG Mobile, Fortnite, Call of Duty Mobile.
Prevalence of Gambling in Kenya
GeoPoll’s study found that out of those age 18+ in Kenya, 57% have participated in gambling in the past, including 69% of males and 44% of females. Of those who gamble, 47% are light gamblers who place bets once a month or less, and only 10% of gamblers place bets more than once a day. The study finds that gambling is most popular among males aged 25-34, of whom 77% have gambled in the past, with 58% of this group gambling at least once a week. Females age 35+ are the least likely participants in gambling; Only 46% of this population have ever gambled.
Of those who have not gambled in the past, 39% report that they are not interested, and 27% state a lack of money prevents them from gambling. Those aged 25-34 who do not participate in gambling are most likely to report that this is because of either a lack of money or the fear of losing money – 48% of these participants cited a money-based reason for not gambling, compared to 36% of those aged 35+ and 31% of those aged 18-24, suggesting that this group is interested in gambling but feels a responsibility to not spend their money on gambling.
Mobile Phones and Betting in Kenya
GeoPoll also confirmed that mobile phones have been at the forefront of the gambling industry in Kenya. There are stark differences in gambling prevalence among smartphone owners vs non-smartphone owners, with just 40% of those owning basic phones gambling, compared to 64% of smartphone owners. Females who own a basic mobile phone are the least likely to have gambled, with only 27% of this group placing bets or gambling.
In addition, among those who have gambled, mobile applications are by far the most popular medium for doing so; 88% of gamblers have used their mobile device to place bets, and 55% of those are gambling on their phone once a week or more. This makes mobile-based gambling both the most popular and the most frequently used method of gambling, demonstrating how the ease of access to mobile gambling has changed the betting industry dramatically.
Casinos are less popular, with only 36% of gamblers reporting that they place bets in casinos, and a third of those who go to casinos stating that they do so once a month or less. Cyber cafes and betting shops are also less frequently used for betting than mobile, with only 28% and 33% of the gambling population respectively noting that they place bets through these shops.
Gamblers in Kenya are most likely to bet by themselves, with 40% noting that they place bets alone most often, however 38% bet with friends, demonstrating that even with the popularity of mobile apps betting can be a social sport.
Football Betting Reigns Supreme
In terms of what people in Kenya are betting on, football is the most popular type of betting – 83% report that they bet on football most often, followed by lotteries which 11% report is their most common form of betting. Lotteries are most popular with the older age group, 22% of which say lotteries are their preferred type of gambling, and females are also more likely to bet through lotteries than males. The popularity of football betting has also been found in previous GeoPoll reports on the World Cup, during which 77% of those in Kenya said they had placed bets, and AFCON, which 83% of Kenyan gamblers planned to place bets on.
Demonstrating the loyalty gamblers have to their preferred betting type, we find that 37% report they do not have a secondary preferred betting type, and 26% say sports other than football are their second most frequent source of bets.
Data on Gambling in Kenya
GeoPoll has conducted numerous studies on gambling in Kenya dating from 2017 through to the July 2019 suspensions. To purchase our gambling data or request a custom report on the state of gambling in Kenya, contact us today.
Being mobile is what today inherent to every modern man and woman. In 2016, the entire number of smartphone users on the planet was 2.5 billion, two years later, it was 2.9 billion, and as of 2020, this number is 3.5 billion (with 4.8 billion of all cell phones active throughout the planet). Do you see the exponential growth? 22% of all mobile users check it out once every few minutes, 51% of us do it several times per hour, and we all, on average, spend 2 hours 51 minutes in it every day. The real time, however, is felt to be higher – as we check mail, social media, watch movies before bedtime, read books, make chats, phone calls, and are involved in a thousand different apps. For those people not having a PC and TV at home, the usage of mobile phones can increase to 4+ hours a day. Every day.
Some more stats for you just to realize how deeply we’re all in mobile phones and tablets: 194 billion apps for mobiles were downloaded last year globally; 12 years old – is the average age of obtaining own smartphone in children; two-thirds of the planet are connected via mobile phones, which have bigger coverage than with PCs/laptops. It is believed that almost every person on the planet will have one phone by 2024, reaching coverage of 7.5 billion smartphones per global population. Today, 45% of all people have a smartphone, and 68% of all people having any mobile device owned (smartwatch, tablet, laptop, and regular cell phones are also added). Today, however, the total number of all movable electronic devices in the world that interconnects people is more than 1 per capita: it is whopping 1.26! Everyone’s covered with connection, even on the poles and in the Sahara Desert.
Do you agree that it would be a large omission if there were no smart phone casino?
Real money casino Android app
There are 1,000+ pieces of best casino app Android that exist today. Every more or less significant online casino, which is legally registered, is allowed to create and launch own app for Android or iOS. A few legal issues should be settled – like the verification of fair play, allowance of gambling apps in the given jurisdiction – but they are solvable for those who play to the rules.
Mobile Phone Gambling Games
In the Google Play, it is possible to find a download for any taste, for any allowable jurisdiction, coming for free and not, suitable for your language and currency – these include Playnow mobile casino and Maple casino mobile. They are a logical extension of their websites, which are not simply a mobile-optimal view of a webpage, but an entirely different world, with a better quality of graphics, better payouts, lesser wagers, and bigger bonuses. They differ from their ‘regular’ online versions because online casinos’ creators are interested in the bigger mobility of their gamblers – as, through mobile phones, they can play everywhere, at any time of the day and night, spending more money.
A huge boom of online gambling Android apps began in 2017 with more and more jurisdictions allowing online gambling. And we have reliable statistics for many countries of the world, which have already launched mobile gambling apps. For instance, in the UK, over 50% of all online gamblers do it by means of their smartphones.
How to play on the mobile phone
Mobile Gambling Apps
The app you’re downloading is optimized for your screen resolution, the size of fingers, and the powerfulness of the processor of your mobile phone, which today is even greater than on your PC, which you may use for work. That’s why slots and other video-rendering-demanding games work much faster on a mobile phone that anywhere else.
To use all the advantages of the play, download the app, register in it (or enter with your login and password if you are a registered player of this specific casino), and pick the category of games to play. Mind picking the version of gambling: for interest or for real money. Should you have any connection to your bank card on your mobile phone, depositing money from it using the app may be done in a matter of a few clicks. Then start to play, enjoying the HD quality of graphics without bugs and lags. That’s what mobile gambling today is!